The Affluent Chinese Traveller Survey

The Affluent Chinese Traveller Survey

The Affluent Chinese Traveller Survey

Back after the Covid years, the Air4casts quarterly rolling survey of 1000 affluent Chinese travellers returned in full in Quarter 4 of last year to the important themes of 2019 but always with the central destination questions in mind:

Destinations for the Affluent

- Are there new and surprising venues emerging?  

- Then, is there identification of destination choice with product aspiration?  

- Specifically for example, is an observed preference for Japan set to last?  

- Is London really dead and what about the USA?

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